Zero BS CRM Review -Enhancing Customer Relationships

Zero BS CRM, now known as Jetpack CRM after being acquired by Automattic, the company behind, WooCommerce, and Jetpack, is a customer relationship management plugin designed specifically for WordPress. It aims to simplify managing customer relationships directly within the WordPress dashboard, making it an attractive option for entrepreneurs, small businesses, and freelancers already using WordPress for their websites. Here’s an in-depth review of Zero BS CRM/Jetpack CRM, focusing on its features, benefits, and potential drawbacks.

Create an image that encapsulates the essence of Zero BS CRM, a straightforward and effective CRM solution designed for entrepreneurs and small businesses. The scene is an entrepreneurial office environment, buzzing with activity. In the center, a large, glowing screen displays the Zero BS CRM logo, symbolizing its central role in managing customer relationships with no fuss. Around the screen, a diverse group of small business owners and freelancers are engaged in various activities: one is analyzing sales data on a laptop, another is on a phone call with a client, and a third is brainstorming marketing strategies on a whiteboard. Each person's activity reflects a different aspect of CRM functionality—sales tracking, communication, and marketing—demonstrating how Zero BS CRM integrates seamlessly into their daily operations. The setting should convey simplicity, efficiency, and the empowerment of small businesses, highlighting the system's ease of use and the way it strips away complexities to focus on core functionalities.

Best Practices for Maximizing CRM Efficiency

To get the most out of Zero BS CRM, implementing a set of best practices can significantly enhance your customer relationship management efforts, improve your team’s productivity, and ultimately contribute to your business’s success. Below are some of the best techniques for leveraging Zero BS CRM effectively:

1. Customize to Fit Your Business

Zero BS CRM is designed to be flexible, so take advantage of its customization options. Tailor the system to reflect your sales process, customer journey, and specific business needs. This might include custom fields, statuses, or pipelines that align with how you operate.

2. Utilize Integrations

One of the strengths of Zero BS CRM is its ability to integrate with other tools and platforms. Connect it with your email marketing platform, accounting software, or other productivity tools to streamline your workflows and centralize data. This ensures that all customer interactions and transactions are captured within the CRM, providing a complete view of customer activities.

3. Regular Data Cleaning

Maintaining clean data is crucial for the effectiveness of any CRM system. Regularly review and clean up your database to remove duplicates, update outdated information, and correct inaccuracies. This ensures your team is working with accurate information, which is vital for effective sales and marketing activities.

4. Leverage Automation

Zero BS CRM offers various automation capabilities that can save time and reduce manual efforts. Automate repetitive tasks such as follow-up emails, data entry, and lead assignments. This not only increases efficiency but also allows your team to focus on more strategic activities.

5. Training and Adoption

For any CRM to be successful, it’s essential that your team fully adopts and uses the platform. Invest in training to ensure everyone understands how to use Zero BS CRM effectively. Encourage its daily use as part of your team’s workflow, and ensure they understand the benefits and features it offers.

6. Use Reporting and Analytics

Take advantage of Zero BS CRM’s reporting and analytics features to gain insights into your sales performance, customer behavior, and other key metrics. Regularly reviewing these reports can help you make data-driven decisions, identify trends, and uncover areas for improvement.

7. Feedback Loop

Create a feedback loop with your team to gather insights and suggestions on how the CRM is working for them. This feedback can be invaluable for identifying features that are underused, workflows that could be optimized, or additional training needs.

8. Mobile Utilization

If Zero BS CRM offers a mobile app or mobile-friendly access, encourage your team to use it. This can significantly enhance productivity and responsiveness by allowing your team to access and update customer information on the go.

9. Regular Review and Adaptation

Business needs and processes evolve, so regularly review how you’re using Zero BS CRM to ensure it continues to meet your needs. Be open to adapting your use of the system as your business grows or changes.

Mobile Accessibility:

  • Responsive Web Design: Ensuring the CRM platform can be accessed via a mobile browser with an interface that adjusts to fit smaller screens, providing a seamless experience across devices.
  • Mobile App: Some CRM platforms offer dedicated mobile apps available for download on iOS and Android devices. These apps are designed to provide a more optimized mobile experience, offering core CRM functionalities like viewing customer data, adding notes, and managing tasks and appointments.

Mobile Features:

  • Contact and Lead Management: Access and manage your contacts and leads, including the ability to call, email, or message directly from the app.
  • Sales Pipeline Visibility: View and update your sales pipeline, ensuring you can track deal progress no matter where you are.
  • Task and Appointment Management: Set up and manage tasks and appointments, with notifications to keep you on track.
  • Real-Time Alerts: Receive alerts for important activities or milestones, helping you stay informed on critical issues.

Benefits of Mobile CRM:

  • Increased Productivity: Manage customer relationships and sales activities from anywhere, ensuring no opportunity is missed.
  • Improved Customer Service: Access to customer information on the go can enhance service quality and responsiveness.
  • Better Collaboration: Teams can update information in real-time, improving collaboration and coordination.


Key Understanding Zero BS CRM Costs

  • Transparent Pricing: Offers clear, competitive pricing tiers to fit various business needs.
  • No Hidden Fees: Subscription costs are upfront, with optional fees for additional features or services.
  • Investment in Growth: Pricing structured to scale with your business’s growth and CRM usage.

Differences between the free and various premium pricing tiers of Jetpack CRM

Feature / Pricing Tier Free Entrepreneur Freelancer Elite
Contact Management
Sales Pipeline
Invoicing & Transactions
Customer Support Basic Standard High Priority
Extensions & Integrations Limited Some More All
Custom Fields
Reporting & Analytics Basic Enhanced Enhanced Advanced
Email Marketing
WooCommerce Integration
Advanced User Permissions
API Access
Zapier Integration
Priority Support


Reviews and testimonials for Zero BS CRM, highlighting key sentiments and outcomes.

 Alex, E-commerce Store Owner
“Zero BS CRM turned our customer management from a spreadsheet nightmare into a streamlined process. It’s user-friendly, integrates well with our email platform, and the sales pipeline feature has been a game-changer for us.”

: Jamie, Sales Manager
“Our sales productivity has significantly improved with Zero BS CRM. The customizable sales pipeline and mobile app have been invaluable, making it an essential tool for our team’s success.”

 Taylor, Freelance Graphic Designer
“As a freelancer, Zero BS CRM has simplified my client management remarkably. It combines invoicing, email tracking, and lead management in one affordable package, backed by excellent support.”

 Morgan, Marketing Director
“Zero BS CRM has transformed our customer engagement strategies with its powerful integration capabilities and insightful analytics, making it a standout CRM for digital marketing.”


Zero BS CRM, now Jetpack CRM, offers a straightforward and effective solution for managing customer relationships directly within WordPress. Its integration with WordPress, ease of use, and cost-effectiveness make it particularly appealing for small businesses and entrepreneurs looking to streamline their CRM processes without investing in standalone software. While it may not cater to the needs of larger organizations requiring more comprehensive CRM features, it represents a significant value proposition for WordPress users seeking to enhance their customer relationship management. As the plugin continues to evolve under the Jetpack brand, it’s expected to receive further improvements and integrations, broadening its appeal and utility.


What is Zero BS CRM?

A customer relationship management tool that simplifies managing customer interactions and data for businesses, offering features like sales tracking, invoicing, and analytics.

Can it integrate with other tools?

Yes, it supports integration with various email marketing, accounting, and productivity tools to streamline workflows and enhance efficiency.

Is it good for small businesses?

Absolutely, it’s designed for simplicity, affordability, and scalability, making it ideal for small to medium-sized businesses.

How secure is my data with Zero BS CRM?

It prioritizes data security through encryption, secure storage, regular audits, and compliance with data protection laws, ensuring your information is safeguarded.


General Resources on CRM Usage and Best Practices:

  • Official Zero BS CRM Website: The primary source for detailed information on features, pricing, updates, and support. Here, you’ll find guides, FAQs, and contact information for further inquiries. Visit the Zero BS CRM website.
  • G2 or Capterra: These platforms offer user reviews, ratings, and comparisons of CRM software, including Zero BS CRM. Reviews can give you insights into real users’ experiences and how the software stacks up against its competitors. G2 | Capterra
  • LinkedIn Learning and Udemy: For tutorials and courses on CRM best practices, including how to maximize CRM tools for sales, marketing, and customer service efficiency. These platforms offer both free and paid content tailored to various expertise levels. LinkedIn Learning | Udemy
  • HubSpot Academy: Offers free online training and certifications in various aspects of marketing, sales, and customer service, which can be beneficial when applying CRM strategies. HubSpot Academy
  • Forbes and Harvard Business Review: Provide articles and insights from industry experts on CRM trends, strategies, and case studies, offering a broader perspective on CRM’s role in business success. Forbes – CRM | Harvard Business Review

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